Fashion

Indian Fashion Designers Who Joined the NFT Movement

By Neeraj
May 6, 2021

It is an exciting time in the fashion industry when technology meets creativity. And now, some of India’s most renowned and talented fashion designers have made headlines by joining a new innovative trend – the NFT movement. As we enter a new era of digital art and patronage, these design pioneers are carving out their place with nonfungible tokens (NFTs). 

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So who are these trailblazing Indian fashion designers leading this trend? Join us as we explore their arrival in the world of nonfungible token (NFT) transactions and discover how they’re ultimately pushing for fashion to have a solid digital presence in the emerging world.

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All about the Emerging NFT Movement for Designers

The rise of blockchain technology has enabled a new wave of digital and creative asset creations known as nonfungible tokens (NFTs). This is particularly exciting for the fashion industry. NFTs are revolutionizing creative ownership by allowing designers to create, sell, purchase and own unique artwork that has been digitally encrypted using blockchain technology. 

Indian Fashion Models who already own NFT

It’s a way for fashion designers to gain recognition worldwide and receive monetary compensation by selling their work. Moreover, these items can have a resale just like any traditional physical item, giving them an additional layer of financial value that wasn’t possible before. 

This wave of disruption is just getting started, and it looks like this will be the future wave regarding the collection and ownership of fashion art.

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Indian Fashion Designers Who Joined the NFT Movement

Indian fashion designers have always been at the forefront of the latest trends, and this time is no different. With the emergence of the Nonfungible Token (NFT) movement, Here are Indian fashion designers have quickly joined in to make their mark on this exciting new world.

  • Manish Malhotra
  • Raghavendra Rathore
  • Anamika Khanna
  • Pankaj & Nidhi

Manish Malhotra

Renowned Indian fashion designer Manish Malhotra has taken the digital art world by storm with his foray into Nonfungible Tokens (NFTs). He has created five exclusive fashion-related tokens through a collaboration between WazirX NFT Marketplace and FDCI x Lakme Fashion Week. 

Read also: Why Indian Models Needs to Invest on NFT

This made him one of the first Indian designers to enter this realm – something that will be remembered in history. 

These masterpieces include Archival Diaries featuring Lisa Ray from 1998; an illustrious Chikankari ensemble gif file; Reminiscing Runways video footage from 2013, and Illuminous Showstopper sketch, which features a sari inspired by my movie Yeh Jawaani Hai Deewani. 

When asked about its allure for himself, Manish told the audience that the unexplored new world of NFT immensely intrigued him, and he knew he wanted to join its journey – both for himself & innovative artists alike.

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Raghavendra Rathore

Indian fashion designers have made a major impact on the NFT movement recently. Leading the way is Raghavendra Rathore, who recently joined the trend of creators putting their work up for sale as digital collectibles. 

Also Read: Top NFT platforms for photographers

Rathore’s primary aim was to raise awareness for the Raghavendra Rathore Foundation, an NGO. His NFTs were launched in collaboration with Lakme Fashion Week and FDCI.

Rathore was inspired by the idea of bringing art, culture, and fashion together on a digital platform and making it interactive, and he hopes to usher in more possibilities for creativity in this space. He has already created several NFTs that are visual works of art, expressing his style. That allowed anyone to purchase his artwork as an investment and any collector to own something truly unique and with high symbolic value. 

By being one of the first Indian fashion designers to embrace NFT technology, Rathore has become a trailblazer in this industry, paving the way for others to follow in his footsteps.

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Anamika Khanna

Anamika Khanna is an iconic Indian fashion designer who has recently joined the NFT movement. She has released three NFTs listed for more than $200 on the WazirX platform. This exciting development showcases how fashion design can now be seen as a digital asset. Each of Khanna’s designs has its unique story and theme, incorporating elements of culture and tradition.

Also Read: What is an NFT in fashion?

Her foray into the world of NFTs involves her avant-garde designs, uniquely crafted pieces and limited editions that have been tokenized via nonfungible tokens. Her artworks have been revolutionary and groundbreaking on both a personal and global level. 

Whether it’s her timeless and luxurious saris or ensembles that are a tribute to Indian heritage, she has revolutionized the world of fashion design by pushing the boundaries for art, culture, and digital technology. 

Read also: Future of fashion in NFTs: in India

She is known for incorporating rare elements from traditional handwork to digital detailing, thus bringing together modernity and heritage in her designs. All these elements embedded in her digital works can now be enjoyed forever as Anamika enters the world of NFTs.

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Pankaj & Nidhi

Indian fashion designers Pankaj & Nidhi are taking the NFT game up a notch with their three special drops on WazirX NFT Marketplace in collaboration with FDCI and Lakmé Fashion Week. Those highly symbolic artworks are sure to mesmerize anyone gazing upon them, as they beautifully evoke the forces of nature within us. 

Read more: Is the Modeling Industry Being Disrupted by NFTs?

Their circular design represents Earth’s shape, while each drop has a unique story. Daydream reflects our ever-present longing to turn back time. Song of the Earth is a celebration of our planet’s spectacular capabilities. Once in a Blue Moon captures our closest celestial neighbor—the moon. It’s clear from these meaningful designs that Pankaj & Nidhi bring their signature style to the NFT movement. 

Also read: Is NFT Good For Indian Fashionistas

Conclusion

Recently, the NFT movement has taken the world by storm. And it’s no surprise that Indian fashion designers are getting in on the action. From creating virtual clothes to selling digital art, these designers are changing how we think about fashion. 

So if you’re looking for something new and exciting in the fashion world, check out what these Indian designers are doing with NFTs.

Read Also: Wedding photography

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